Entrepreneurial Skills and Traits: Are You the Next Richard Branson?

Written By Dave Lavinsky
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What traits and skills really make Richard Branson, Bill Gates, Steve Jobs and countless other entrepreneurs so successful?

Over the past decade, we’ve identified key ingredients that lead to success, which we’ve observed both in celebrity entrepreneurs and in our most successful clients. When it’s all said and done, they have all of the following critical skills, which are essential to entrepreneurial success:

Vision & Leadership: Entrepreneurs must have a vision of where the company will be in the future.  In addition, you must be able to communicate you vision so as to motivate employees, investors, and partners to help you achieve that vision.  You must be able to identify staffing needs, expertly fill them, and lead your team to success. Rarely do entrepreneurs build successful companies all by themselves.

Focus & Execution: Entrepreneurs must focus to make sure that goals are achieved, customers are satisfied, and employees are motivated. For most entrepreneurs, staying focused is harder than it sounds.  Be careful not to be seduced by the next exciting opportunity without executing on the priorities at hand.  And don’t let perfectionism prevent you from taking action, either; at the end of the day, a product on the market is better than a product shelved due to lack of focus, execution, or perfectionism.  Get to market and get feedback from your customers as soon as possible.

Persistence & Passion:  As an entrepreneur, you must be passionate about what you are trying to accomplish. In addition, you must be willing to commit whatever is needed of them, whether it’s time, energy, money, or other resources.  You must persist through trying times (which will be frequent), and fight as much as needed to achieve the goals you have set for yourself and your team.

Technical skills:  As the owner of your firm, you may not need to be the most skilled technicion on your team.  But you need to have necessary foundational knowledge to be able to lead your technical team and make informed decisions.

Flexibility: Successful entrepreneurs understand that the world and the environment in which they operate are constantly changing. While you must focus on the end game, you also must adapt your strategies and offerings to meet changing market conditions.

There has often been debate regarding whether entrepreneurship can be taught. Can you really teach persistence or passion? Perhaps you can’t.  But if you understand the importance of these entrepreneurial traits, you can focus on them and make the necessary adjustments to succeed in your entrepreneurial endeavors.

What about you — what skills or traits do you think make entrepreneurs successful?

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