Marketing

Learn effective and inspiring ways to improve your marketing strategies. Get expert advice and tips on creating a winning marketing strategy that drives leads and maximizes sales.

What companies do you think of when you read the following phrases? “Overnight” (delivery) = ________________ “Low Prices” (retail) = ________________ “Organizing the world’s information”...

I recently read about a smart tactic a Fortune 500 marketing manager used to increase sales by 10%. I think you’ll find it useful. And...

Have you ever driven somewhere, gotten there, and forgot about the last minutes of the drive? You know that you were driving. But your mind...

Last night I went to the art fair at my kids’ elementary school. My son, Max, who’s in 2nd grade had created a picture of...

There are many companies that can thrive following the tried and true methods of traditional marketing initiatives. If you are one of those companies, it...

It’s an easy trap to think of market research as a data point collections process when in actuality, it’s a creative undertaking where synthesis, strategies,...

I recently reviewed the book “PRIMAL BRANDING: Create Zealots for Your Brand, Your Company, and Your Future” by Patrick Hanlon and wanted to share my...