12/1/2021 Tip: What’s the best way to get investors excited? | Growthink

12/1/2021 Tip: What’s the best way to get investors excited?

Today’s Quote

“I dreamed impossible dreams. And the dreams turned out beyond anything I could possibly imagine. You know, from my point of view, I’m the luckiest cat on the planet.”
~Hugh Hefner

 

Today’s Tip

I was recently asked “What is the best thing you can tell investors about to get them excited?”

Here’s my answer:

Traction.

Traction is demonstrated profit, revenue, customers, pilot customers, or users (in order of importance), and their rates of change (e.g., how quickly you are gaining customers).

Whether they’re reading an elevator pitch or listening to a presentation, investors care most about actual traction in a seemingly large market.

If you have incredible traction in what seems to be a large market, you can raise money.

If you don’t have incredible traction but the market seems large, your product and team must be so good as to overcome your lack of traction.

But, if the market doesn’t seem large to them, investors won’t care about your product or your team even if you have traction.

 

Today’s Resource

Forget Old School!

The “old-school” way of raising venture capital is DEAD! 

And that’s why I created this page for you… to show you how to do it right.

See the right way to raise venture capital <– 

There’s a common mistake almost every entrepreneur makes… and if you approach venture capitalists like most entrepreneurs, you’ll NEVER get funded. 

Here’s how to do it right <—

 

Trivia

Today’s Question: What is the full name of Barbie, the doll?

Previous Question: Which car company owns Jaguar?

Previous Answer:  The Tata Motors Company.

Since December 2012 Jaguar Cars was officially incorporated as Jaguar Land Rover Ltd, a British multinational car manufacturer headquartered in Whitley, Coventry, England, owned by Jaguar Land Rover Automotive PLC, a subsidiary of Indian automaker, the Tata Motors Company.

 

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