Laura Ofstad is a research analyst who combines her knack for synthesizing content from a wide variety of sources with an ability to distill complex, scientific information into clear, digestible messaging. She thrives on performing informational deep dives thorough enough to identify reporting errors, logical fallacies and greenwashing.
With a background in book publishing and sustainability education, Laura’s primary areas of expertise include recycling, composting and zero waste, with an emphasis on creating content that is readable, accessible and inspires action.
Laura has also worked on a wide range of projects in the fields of water conservation, agriculture, solar, green building, health, nutrition and law. She has created content for B2C, B2B, and SaaS companies in addition to startups and government agencies.
Laura holds an MA in Literature and Environment from the University of Nevada, Reno, and a BA in English from Gustavus Adolphus College.