How to Write a Private Placement Memorandum

Written by Dave Lavinsky

A sample private placement memorandum (PPM) can be easily found on the internet. While some are available for a fee, some may even be purchased freely. Using such a document can give your business an overview of the information and language you must develop to create a PPM, but, in the end, you will still need the help of a business consultant and lawyer to make sure your document is sound.

Choosing a Sample

Look for a sample document dealing with a similar type of offering. This should be for a similarly structured business (corporation if yours is a corporation, LLC if yours is an LLC, etc.) and for a similar amount of capital. Some sections will be substantially different for an LLC or limited partnership versus a corporation. Firms raising different amounts of capital may seek exemption under different federal rules, each with specific restrictions.

Using Multiple Samples

The best tactic to follow if you intend to start by writing your PPM from scratch, is to use multiple samples. Certain sections may be left out or treated differently in individual samples, but if you use a number as a foundation, you will be gain a greater sense of how firms create PPMs.


Certain formatted elements of the PPM are worth noting and using as a basis for your own PPM. Tables should be used wherever possible to show financial data, the use of proceeds, the capitalization of the company, and the details of the terms. The samples will show examples of these types of tables.


Some general disclosures and generic disclaimers in the sample PPM can be reused in your own. However, you will have to go much deeper than this generic information by delving into specific risks associated with your company. This is information you cannot find exclusively in a sample, although you can see examples of what the writer found to be the specific risks for his firm.


Download Our Private Placement Memorandum Template

If you want to create your own private placement memorandum quickly and easily, our private placement memorandum template allows you to develop a professional PPM in hours or days, not weeks or months.

Click here to learn more.

OR, Let Us Develop Your Private Placement Memorandum

Our consultants can create your private placement memorandum for you. We will make sure your PPM is sound and ready for investors so you can continue to focus on running your business. Over the past decade, we have created PPMs for hundreds of entrepreneurs like you.

Click here to learn more about our Private Placement Memorandum Services.