“There are always two choices. Two paths to take. One is easy. And its only reward is that it’s easy.”
If your business is not as successful as you’d like it to be, do the following:
- Become More Data Driven: Not only must you identify and measure your key performance indicators (KPIs), but you need to make key decisions based on real data.
- Be More Flexible. Sometimes being stubborn allows you to push through obstacles and come out a winner on the other side. Many other times though, it results in failure. To succeed in the game of entrepreneurship you need to be perseverant but also very flexible.
- Find the right people. The long-term success of your company will ultimately be decided by the quality of the people you hire and train. Make sure you get the right people in the right positions.
How To Raise $1 Million (or More) to Grow Your Business
Wouldn’t you like to have $1 million or more in funding to grow your business?
How to raise $1 million or more <— Learn How
Since 1999, I’ve personally helped my clients raise millions in venture capital. And on this page, I walk you through the major steps you must take to successfully raise $1 million or more in venture funding, plus the biggest mistake to avoid.
Today’s Question: What classic children’s toy was initially used as a weapon?
Previous Question: Which leader in the athletic footwear industry uses the trademarked claim “Endorsed By No One?”
Answer: New Balance
The company chose this trademark to employ a bit of reverse psychology in its marketing. Rather than pay celebrities and all-star athletes millions of dollars to endorse their products, New Balance invests heavily in domestic manufacturing, research and development which allows its products to speak for themselves.
While this marketing approach might not work for every company, it’s certainly a smart one. By ensuring that your product is top-quality through investing heavily in R&D, you can cash in on the most effective form of marketing there is – positive word-of-mouth from happy customers.
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