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Website Business Plan: Planning Your Online Strategy

In order to write an effective website business plan, you must take several important trends in online activity and the broader economy into account. For example, how will the following trends affect your new website business?

  • Increased access to the Internet across the country and world
  • The continued dominance of Google over other major search engines
  • The recent downturn in the economy
  • Decreased costs needed to start a website business
  • The increased competition among webmasters for pay-per-click placement and organic search engine rankings
  • The rise of social networking and other “Web 2.0” technologies, and the emergence of Facebook as a place to do business and promote your business


Key Website Business Planning Questions

To write a convincing website business plan and successfully launch your new website business, you must have solid answers to the following questions:

  • What is the true demand for your new website business?
  • Can you prove the feasibility of your new website venture?
  • What kind of financing will you need (e.g. debt/equity), and how much?
  • What types of investors will you seek (e.g., banks, private “angel” investors, venture capital & private equity firms, strategic partners/investors, etc.)?
  • What past experience does your management team have, which you can leverage in your website business plan?
  • What is your Internet marketing plan and how, exactly, will you promote your website business?
  • What is the target audience for your website business?
  • How will you determine your website’s future financial projections?
  • What is your website’s “exit strategy”?

Since 1999, Growthink's professional website business plan consultants have developed hundreds of business plans for website businesses, including e-commerce websites, Software as a Service (SaaS) businesses, digital media & new media businesses, and social networking (Web 2.0) ventures, as well as planning the website strategies of traditional "brick and mortar" companies. We have close relationships with venture capital firms, banks, and other investors, and, as a result, Growthink clients have raised more than $1 billion dollars in growth capital. Contact us to learn more about our website business plan services.

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Testimonials



Our work with Growthink was very helpful for creating a business plan to focus our efforts in the short term and increase our value over the long term

Jack Bergstrand
Brand Velocity



Growthink provided more than just business planning and consulting services. They were able to provide and deliver strategic thinking, diligent research, and detailed industry insight. I consider Growthink to be more than just a high quality business consulting firm, I consider Growthink to be a long term business partner and external extension of my business.

Jessy Gonzalez
Clear Portal Corporation



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